Get Some Swagger in Your Life

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One of the biggest lessons I get from watching the NBA playoffs is “Swagger”. Check out this video about swagger for your life, and also who I predict to win the NBA championship… since my San Antonio Spurs were eliminated a long time ago.

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Listening Your Way To Sales

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Of all the essential skills of a professional sales person, this one is the most important if you want to sell more deals.  It may sound fundamental, but it is the most overlooked skill of all.

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Retaining Quality Employees

Hire ’em and keep ’em

“It is so hard to find good help and to keep good people on staff.” This is the most common challenge I hear from contractors around the country. The unemployment rate is at the lowest levels in decades.  As a result, employees and sub-contractors move from one company to the next at gypsy-like pace and contractors remain in a search for quality employees to bring on board. Are their ways to attract quality employees and retain their services for years to come?

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How to Get Free Publicity

Top 10 list of low or no-cost marketing

Marketing and publicity are the driving force behind every viable business. After all, if your potential clients do not know that you exist, how can they become your clients? Multi-billionaire Donald Trump says, ”the only bad publicity is no publicity”. Well, with some of the publicity he has had over the years, I am not sure I completely agree with that. The point is, we all know of Trump and something about his business.

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Be a sales magnet

5 ways to be instantly irresistible

I recently saw a poster in a sporting goods store of the three stooges. Larry, Curly and Moe were slovenly dressed, holding their golf clubs and looking comfortably smug in each other’s presence. The title of the poster was…”Play Golf with Your Friends”. After a good chuckle, I was reminded of the truth in this statement. We tend to choose our friends and associates because of our perception of similarities with them.

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