New Home Sales People, Sales Managers,
Building Professionals and Suppliers...…Here's how to get your prospective
buyers over their fear of market conditions
and off the fence of indecision.
~ ~ ~ ~
In every down turn market there are always
winners and losers.
We’ve all seen it, but do you
know why? And more importantly did you know you
can choose to be one of the winners?
~ ~ ~ ~
"Don't let all the negative media
hype about the economy hold you hostage".
This Sales Mastery Home Study Course will help you:
- Change hestitant buyers into immediate buyers
- Virtually eliminate "contract cancellations"
- Build huge momentum and elevate your sales
- Sell an additional two, three or more projects in the next 30 days
- Have sales success without working an extra hour...or maybe work less
- Improve your personal brand and attract more new buyers
- Define your premiere client and prepare you to immediately allay their fears
- Create an unbelievable amount of "memorability" to set you apart from the competition
- ...and much, much more..
October 7, 2008
From the desk of Paul Montelongo,
Dear Friend,
If you want be successful in the business of new home sales and in the housing market, you’ve got to have skill, knowledge, integrity and persistence. And that’s especially true in a slumping market.
The media hysteria over the housing market isn’t helping improve
that either; in fact it really costs sales doesn’t it?
Turn on the TV to CNN, ABC, NBC, CBS, FOX and you are likely to see Katie Couric, or some other talking head playing the harbinger of doom to the housing market. It’s as if they want us all to throw in the towel and give up!
Surely you’re aware the impact that negative
media reports have on your potential buyers, right?
The good news though is you can sell in this market!
And I’ll show you how.
Would just two extra sales this month make your life easier and more enjoyable? What would that do for your bottom-line?
You may be thinking…”How many extra hours will I have to work in order to make two additional sales over the next thirty days?”
I can show you how you could make two additional sales this month and not work one single extra hour, or go to one extra social function, or send out one extra flyer. You don't have to restructure your sales department. You don't have to replace your current sales system or spend one extra dime in your marketing budget.
So what’s the secret to selling new housing
products despite bad economic conditions?
You might think that those that are successful even in down markets have some super-secret system that makes them so much better than everyone else. Maybe they have better sales people? Maybe they do something no one else ever thought of before?
You might be surprised to learn that the answer lies
within a six-inch area of real estate; your mind.
What do I mean by that? The big difference between those who do well in any economic climate, and those who falter whenever it gets hard is a personal belief system. A personal belief system is defined as an idea or concept you hold as truth.
These belief systems have been shaped by your personal experiences and your past. They are your truths as you know them now and effect all of the results of everything you do.
The important thing to realize is that your beliefs will
make the difference in your ultimate success or failure, especially
in a down market that demands so much of you.
Another important thing to realize is that your beliefs are formed in one of two ways. Passively, meaning whatever happens to you effects how you think, and shapes your beliefs and expectations.
You don’t have to be a rocket scientist to sell new home products. In fact, all you need is the belief that your truth can be and should be challenged.
If you want better results, especially in these demanding market conditions, you must challenge yourself to sell in ways that are different from the norm.
The biggest difference between those that die on the vine in down markets and those who have bumper harvest and make tasty wine is simple yet profound.
So here is what the Sales Mastery Home Study Course is about...
For Starters:You will receive eight-weeks of live teleseminar audio recordings.
These are actual coaching call recordings with some of the most successful housing sales people in the country. These calls were recorded with my private coaching students. They are unedited and candid.
Here's what you’ll learn from this eight-week program:• How to immediately convert your traffic into buyers
• The five key factors your buyer wants to know to make a decision
• How to develop unbreakable trust and credibility with your buyers
• How to stand out as unique and special in the marketplace
• At least 34 different ways to stand out as unique in your buyer's mind
• Where to direct your marketing energy for the most profitable results
• How to rise above your competition
• What you can control and can't control in your sales career
• How to manage the uncertainty and the variables in the marketplace• Specific questions to ask your prospects to elicit their buying signals
• You will also discover the NUMBER ONE FACTOR that
causes people to buy from you even amidst market hysteria• The mindset that leads you to succeed in any market
• …Much, much, more
These Teleseminar Training Course recordings will cause you to challenge many of your current beliefs about what you can accomplish in a housing marketplace that is less than desirable.This is an advanced success system where I will help you gain the strategies, tools, and most importantly the mindset that will make you one of the winners while things are down while others are still wishing for good times to come back!
Just so that you know, this program is not another seminar to teach you new sales scripts and dialogue. Its not a new selling system or process, or role playing, or learning to make more follow up calls.
You really don’t need a basic 101 approach to selling.
What you'll be learning in the Sales Mastery Home Study Course
Week #1: Mastering the market no matter what and discovering your premiere client
• Understanding the reality of the current housing market and how to master your role in this (or any) market
• Learn how to precisely define your premiere client, how to attract more of them and exactly how to sell to themWeek #2: How to make buyers think of you first and what exactly are they looking for to make a decision to buy
• Marketing your new home products in different and unique ways to capture the biggest piece of the market pie
• Five primary factors that influence a buyer's decision and what they do with these factorsWeek #3: Being in the Sales Zone of Success
• How to specifically design your sales career and set it up for on-going success
• How to clearly set your intentions to sell in any market conditionWeek #4: How to not let a slumping market stop you
• Removing major buyer objections in a “slumping market”Week #5: The five things your buyer wants to know
• How to reduce “bust-outs”, “buyer remorse”, and disgruntled buyers by giving them exactly what they need to know and what they need to trust you
• How gratitude plays an integral role in your sales success (or any other for that matter)Week #6: The Questions you ask make a difference
`• The top five questions to use in any sales situation to gather truthful information you can use to influence your buyer to decide to buy from you
• How to ask these questions in a manner that is persuasive and genuineWeek #7 : Creating Memorability with your Buyers
• What you need to know about your prospects in order to manage their perception and create "stickiness" with your message
• How to manage the "touch points" of your sales process to influence the perception of your buyer
• At least 34 different ways to create a memorable experience for your buyerWeek #8: The Bottom Line to success in the housing industry during any market condition, at any time
• The power of "identity" and overcoming fear in your salesBonus Week: A special recorded session was conducted with a New York Times Best Selling author who is an authority on the Law of Attraction.
How does the Sales Mastery Home Study Course work?• Once you pay for this course, you will immediately be able to download the recordings directly into your computer. Save them. Record them onto your own CD's and put them into your I-Pod.
• Once you pay for this course, you will also be able to immediately download ALL of the bonus written material and other bonus audio recordings.
• You will also have personal access to me via my email. I’ll personally respond to your questions and scenarios to give you full support on this course.
I am so committed to your success during this
program that I’ve decided to gift you
6 huge bonuses to help insure your success.Bonus #1 My Newest Ebook Free:
As a student, you will receive a copy of my new e-Book,
“The Secret to Selling New Homes in a Down Market… or Any Market for That Matter”.This e-book alone can help you generate hundreds of thousands of dollars in extra sales. Retail Value $49
Bonus #2 Free Downloadable PDF Of My 4-week Sales Manager Meeting Agenda…Have you ever been to a sales meeting that was so boring you wanted to punch holes in your fingernails? This resource alone has the power to make your sales team more successful and productive virtually over night.
You will receive a specific agenda for 4-weeks of sales meetings. I have had students take this 4-week Sales Manager Meeting Agenda and multiply it into 8-weeks because there is so much money-making content. Retail Value $127
Bonus #3 Downloadable course materials
Downloadable PDF handout to accompany each session. The handout notes alone can single handedly help you punch up your sales. Each is customized for that week’s session and available online for you to download. Retail Value $197
Bonus #4 "Be Memorable or Be Gone" audio download
This live teleseminar recording reveals how to create a following and loyalty with your customers. Buyers primarily base thier decision on how the remember how they felt in your presence. They also make referral based on the memories you create with them
Retail Value: $67
Bonus #5 "Negotiation Skills" audio download
This live teleseminar recording will teach you how to negotiate with the best of them and how to get the proper and ethical leverage you need to get buyers off the fence of indecision.
Retail Value: $67
Bonus #6 Email Access To Me
I am really stretching my calendar for you on this one. That’s how dedicated I am to your success.
Value: Priceless
Total Bonuses Value: $427
In 2007 and 2008, I have had over 100 appearances around North America. I trained thousands of sales people in my seminars, through keynote addresses, in special training sessions and through my mentor program.
I am extremely blessed to have the knowledge and passion to help so many people. As you could imagine, that puts a premium on my time. I am offering you access to my personal email account so I can fully support your goals. I get paid tens of thousands of dollars to teach corporate sales teams. The benefit to you is priceless!!!
But don’t take my word for it alone, listen to what some
of my students have to say about learning with me…Greg Asvestas
New Home Sales Manager & Broker…Central Texas“I find Paul’s materials to be very practical, timely and relevant to our business. His material is well thought out and very usable. Paul….YOU ROCK. Thanks for all you have done for our industry.”
Kim Eihlerman
Realtor, New Home Sales Counselor - Northwestern, OhioI knew our company needed his professional training to get to the next level. “the knowledge I have obtained from his training and continued education is the most valuable tool our company has used to get the upper hand in our industry. I have been trained by many professionals in the new home industry and I have found that Paul is the best.”
Kelea Piper
New home sales counselor, Hogan Homes, Corpus Christi, TX“The verbiage and the way Paul taught my company to communicate with prospects showed us how to get what we want and persuade the prospects without sounding canned. I have already booked my attendance at two more of his seminars in the near future. You can do what he says whether the market is strong or soft.”
Dayton Shrader
Broker….San Antonio, TX“Paul really knows his stuff…his years of experience really helped our team. He got us motivated and pumped up, not just for a few days, but for the long haul. He is a real professional.”
Ted York
New home sales counselor…Cibolo, TX“Anyone who needs to know more about new home sales needs to take Paul’s seminars and courses. He really understands and has a depth of knowledge and wisdom about business…..and life.”
Michelle Ellis
VP of Sales Hogan Homes, Corpus Christi, TX“Paul has a great energy and a strong message that hits home. He’s a dynamite sales coach who knows what it takes to succeed in new home sales.”
Tom Dewine
Custom Home Planning Center TX“his insights and understandings about the housing industry are extremely helpful….he has the inside scoop on what it takes to be successful in this industry.”
Ok, how much does it cost?A course like this could easily sell for $1,500 dollars, after all how much could you stand to gain if you only sold one more home or one more product each month as a result of this home study course.
Course Value: $1,500.00
Bonuses Value: $440.00Total Value of this whole package: $1,940.00
Your price: $197.00
(and remember, everything is downloaded
immediately into your computer...you don't have to
pay shipping and you don't have to wait for FedEx))Ok let’s review what you get:
• Sales Mastery Home Study Course - 8 weeks of audio recordings immediately downloadable to your computer
And The 6 Huge Bonuses:
• My New Ebook Free
• The sale managers 4 week meeting agenda PDF
• Access to replay these valuable coaching sessions over and over
• "Be memorable or Be Gone" audio download
• "Negotiation Skills" audio download
• The downloadable course materials
• Email Access To me for your tough questions!
Get The Sales Mastery Home Study Course Now
Only: $197.00
Yes Paul I Want:
•To Learn How To Sell In A Down Market!
•I want Your New Ebook Free
• I want The Sale Managers 4 Week Meeting Agenda PDF
• I Want The Ability To Replay These Valuable Coaching Sessions Over And Over Again
• I Want The Downloadable Course Materials
• I Especially Want Email Access To You!There are two
ways to order:Get the whole thing
for $197 right now
If you would like the Physical CD's your investment is only $247 plus shipping:
Or two payments of
Half now and Half in 30 days
If you would like the Physical CD's your investment is only $247 plus shipping:
A Personal note from me…
Here’s what I already know about you. Since you have read this far, you don’t want anything less than the best for your career and your life. In this market and all others, you want to thrive.
I am extending this special invitation to you,
the seasoned sales managers and sales pros.
Extensive market research has uncovered that today’s consumer is completely different from 5 or 10 years ago.• Their buying motivators are different.
• Their needs are different.
• This requires an upgraded set of selling strategies to infiltrate the mindset of your prospect.
I’ll help you get the vital information you need to successfully address these new market realities and to live thrive and survive in the down turns and far beyond.
If you have any specific questions about this home study course, please send an email to paul@paulmontelongo.com.
To Your Success,
Paul Montelongo
PS This may not be for you if you are already doing well and don’t really need more business that’s great, congratulations. But if you aren’t reaching your dreams and want more from your business and sales efforts, especially in a sluggish market, this is exactly where you need to be.