Get Some Swagger in Your Life

Hello,

One of the biggest lessons I get from watching the NBA playoffs is “Swagger”. Check out this video about swagger for your life, and also who I predict to win the NBA championship… since my San Antonio Spurs were eliminated a long time ago.

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Listening Your Way To Sales

Hello,

Of all the essential skills of a professional sales person, this one is the most important if you want to sell more deals.  It may sound fundamental, but it is the most overlooked skill of all.

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Know Your Customer’s Mental Real Estate

Hello,

With the recent slight increase in traffic, consumer interest and confidence in the housing market,  your sales game now takes on a bit of a different twist.  It is important to know why your prospect has chosen to investigate your product at this point in time.   Getting to know what is going on with their ‘mental real estate’ will help you with your marketing and sales efforts.  Take a look at this short video (4:02) to learn four specific questions you should use to uncover what your prospect is thinking so that you can convert them into a sale.

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How to Sell The News of Housing Starts Spiking Up

“The light at the end of the tunnel is not a train.”

Dear Friend,

Yesterday, the NAHB reported a 4.7 percent gain in new home sales.  Read the entire story here for the details.

About a week ago, this graph came out showing a small spike up in housing starts.  Notice the slight up-tick in early 2009.

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